What's Happening at Marketing Lure
2010
- New press release case study demonstrates how a small, high tech software company used a single press release to triple website traffic and secure the #1 spot in Google SEO rankings
- New survey reveals that eight out of ten business professionals use writing to evaluate and eliminate prospective companies
- Marketing Lure launches a new survey to study the impact that poor grammar can have on business
2009
- Company name changed to Marketing Lure to better reflect how we serve clients
- Sue Anderson-Lenz serves as SoftwareCEO 2009 Innovation Award judge
- eVoice expands to provide PR services
- Sales/marketing partnership forged with Ken Beam of The VAR-City
2008
- Marketing Lure's article: "How to recession-proof your software firm, part 2: 18 tips on sales and marketing" makes SoftwareCEO's Top 5 Tip Stories of 2008
- Sue Anderson-Lenz joins Tatum Marketing as a regular blog contributor
- Sue Anderson-Lenz re-joins SoftwareCEO as writer and reporter
- Founder Sue Anderson-Lenz leaves her role as SoftwareCEO assistant publisher and site manager to run eVoice full-time
- eVoice expands services to include website development and SEO
2007
- eVoice Marketing & Communications, Inc. founded January 2007 to provide copywriting services for small marketing agencies